Restaurant in Shizuoka, Japan
Seven seats, Tabelog Silver, book early.

A seven-seat counter in Shizuoka's Aoi Ward with a 4.54 Tabelog score and Silver Award recognition in 2024, 2025, and 2026. FUJI focuses on Shizuoka fish with sake-led pairings, runs JPY 30,000–39,999 in practice, and is reservation-only. One of the most accessible top-tier Japanese cuisine counters in eastern Japan — book it before you arrive, not the day before.
FUJI is a seven-seat counter restaurant in Shizuoka's Aoi Ward that has held Tabelog Silver status for 2024, 2025, and 2026, with a score of 4.54 and selection in the Tabelog Japanese Cuisine EAST Top 100 for both 2023 and 2025. If you are building a Shizuoka dining itinerary and can get a reservation, this should be on it. The format is counter-only, the focus is fish sourced from Shizuoka, and the price runs JPY 20,000–29,999 on the listed rate (actual spend based on reviews lands closer to JPY 30,000–39,999). That is a meaningful number, but the award track record justifies the bracket.
FUJI opened in November 2014 and has been building its recognition steadily since, rising from Bronze (2023) to Silver (2024–2026) on Tabelog's annual awards. For context, Tabelog Silver represents a score above 4.5 across a statistically significant volume of reviews — placing FUJI among a small group of Japanese cuisine restaurants in eastern Japan. The Google rating sits at 4.7 across 136 reviews, which reinforces the Tabelog signal rather than contradicting it.
The restaurant's stated emphasis is on fish, specifically ingredients from Shizuoka prefecture. Shizuoka's coastal position — between Suruga Bay and the Pacific , gives local kitchens access to a compelling fish supply, and FUJI's menu builds around that. The drink list covers sake (nihonshu), shochu, and wine. The sake selection is the natural pairing anchor here: Shizuoka is a serious sake-producing prefecture, with breweries including Isojiman, Kikuyoi, and Suruga Brewery producing clean, food-friendly styles that suit delicate fish preparation particularly well. If the wine list interests you, it exists, but this kitchen's identity is built around sake-first pairing logic. If you are coming for the wine program depth, adjust expectations accordingly , the drink story here is sake-led, and that is the right call given the food.
The dress code asks guests to avoid excessively casual attire and, specifically, to forgo perfume or scented products. The second request is unusual but intentional: at a seven-seat counter focused on ingredient aroma, fragrance interference is a practical concern rather than a formality. Take it seriously. Arrive scent-neutral, dressed appropriately for a JPY 30,000+ meal.
Children are not admitted unless they are eating the same menu as adults, with exceptions possible depending on party composition , contact the restaurant directly. Private rooms are not available, but the full seven-seat counter can be reserved for private use, making FUJI a viable option for a small group occasion at that spend level.
Getting there is manageable: the address in Sakaecho, Aoi Ward, is a five-minute walk from the north exit of JR Shizuoka Station. No parking on site, but a paid lot is adjacent. Credit cards are accepted (Visa, Mastercard, JCB, Amex, Diners). No electronic money or QR code payments.
Reservations: Reservation only , walk-ins are not an option. Contact by 9:00 PM the day before for changes or cancellations to guest count; same-day changes incur a full charge for the originally booked party. Hours: Lunch from 12:00, dinner from 18:00. Closed Sundays, the third Monday of each month, and Wednesday afternoons. Budget: Plan for JPY 30,000–39,999 per person based on actual review spend. Dress: Smart casual minimum; no perfume or scented products. Booking difficulty: Easy relative to comparable counters in Tokyo or Kyoto, but this is a seven-seat room , do not leave it until the day before.
If your interest in Japanese cuisine runs across regions, FUJI's award level is comparable to counters you would find in Kyoto or Osaka but without the booking friction those cities create. For reference, Gion Sasaki in Kyoto and HAJIME in Osaka operate at similar or higher recognition tiers but require significantly more lead time to book. Harutaka in Tokyo is a useful benchmark for fish-focused counter dining at a comparable price point if you want a Tokyo comparison. Outside Japan, the counter-dining intensity at this price level is closer to Le Bernardin in New York City or Lazy Bear in San Francisco , different formats, same commitment level expected from the guest.
Within Shizuoka, the broader dining context is worth knowing. See our full Shizuoka restaurants guide for the complete picture, and consider pairing FUJI with stays from our Shizuoka hotels guide. If the city's bar or drinks scene interests you, our Shizuoka bars guide and wineries guide cover both. For broader regional experiences, our Shizuoka experiences guide is the place to start.
See the full comparison below.
| Venue | Awards | Price | Value |
|---|---|---|---|
| FUJI | {"Year":"2026","Award Source":"Tabelog","Award Type":"The Tabelog Award","Award Group":"silver","Award Group Rank":"22","Restaurant Name":"Japanese Cuisine Fuji","Score":"4.54","Budget":"Dinner: JPY 20,000 - JPY 29,999; Lunch: JPY 20,000 - JPY 29,999","Budget Dinner":"JPY 20,000 - JPY 29,999","Budget Lunch":"JPY 20,000 - JPY 29,999","Price":"JPY 20,000 - JPY 29,999 JPY 20,000 - JPY 29,999","Average Price":"JPY 20,000 - JPY 29,999 JPY 20,000 - JPY 29,999","Average Price (Based on reviews)":"JPY 30,000 - JPY 39,999 JPY 30,000 - JPY 39,999 View spending breakdown","Featured Item":"N/A","Full Address (with ZIP)":"静岡県静岡市葵区栄町3-6, 4200859, Japan","Address":"静岡県静岡市葵区栄町3-6","Postal Code":"4200859","City":"Sakaecho Aoi-ku Shizuoka Shizuoka","State":"Shizuoka","Country":"Japan","Phone":"+81542605166","Phone Raw":"+81-54-260-5166","Website":"","Description":"Check out Japanese Cuisine Fuji/ニホンリョウリフジ (Hiyoshicho/Japanese Cuisine) on Tabelog! Cherishing the Uniqueness Here: Indulge in Exquisite Japanese Cuisine Made with Select Ingredients from Shizuoka. [No Smoking] Discover Japanese restaurants featuring detailed information such as menus and maps, along with user-posted reviews, ratings, and photos!","Categories":"Japanese Cuisine","Awards & Recognitions":"The Tabelog Award 2026 Silver winner The Tabelog Award 2026 Silver winner The Tabelog Award 2025 Silver winner The Tabelog Award 2025 Silver winner The Tabelog Award 2024 Silver winner The Tabelog Award 2024 Silver winner The Tabelog Award 2023 Bronze winner The Tabelog Award 2023 Bronze winner Selected for Tabelog Japanese cuisine EAST \"Tabelog 100\" 2025 Selected for Tabelog Japanese cuisine EAST \"Tabelog 100\" 2025 Selected for Tabelog Japanese cuisine EAST \"Tabelog 100\" 2023 Selected for Tabelog Japanese cuisine EAST \"Tabelog 100\" 2023 受賞・選出歴 閉じる The Tabelog Award 受賞歴 2026年Silver受賞店 The Tabelog Award 2026 Silver 受賞店 2025年Silver受賞店 The Tabelog Award 2025 Silver 受賞店 2024年Silver受賞店 The Tabelog Award 2024 Silver 受賞店 2023年Bronze受賞店 The Tabelog Award 2023 Bronze 受賞店 百名店 選出歴 日本料理 百名店 2025 選出店 食べログ 日本料理 EAST 百名店 2025 選出店 日本料理 百名店 2023 選出店 食べログ 日本料理 EAST 百名店 2023 選出店","Reservation availability":"Reservation only Please contact us by 9:00 PM the day before for any changes or cancellations to the number of guests. For changes or cancellations made on the day of the reservation, we will charge the full amount for the number of guests originally booked.","Business hours":"■Business hours Lunch from 12:00 onwards Dinner from 18:00 onwards ■Closed on Sundays, the third Monday of each month, and Wednesday afternoons","Payment methods":"Credit card accepted (VISA, Master, JCB, AMEX, Diners) Electronic money not accepted QR code payments not accepted","Private rooms":"Unavailable","Non-smoking/smoking":"Non smoking","Number of seats":"7 seats ( 7 seats at the counter)","Private use":"Available","Parking":"Unavailable There is a paid parking lot next door","Space/facilities":"Relaxing space, Counter seating","Drink":"Sake (Nihonshu), Shochu (Japanese spirits), Wine","Food":"Particular about fish","Service":"N/A","Family friendly":"We apologize, but we cannot allow children into the restaurant unless they are eating the same food as adults. (We may be able to allow children into the restaurant depending on the number of people. Please feel free to contact us.)","Service charge & fee":"N/A","Dress code":"Please refrain from excessively casual attire. Additionally, as we value the aroma of our ingredients, we kindly ask that you avoid wearing perfumes or any scented products when visiting.","Maximum party size":"7 people(Seating)","Location":"N/A","Occasion":"N/A","Remarks":"N/A","The opening day":"2014.11.25","Receipt (Qualified simple invoice)":"N/A","Latitude":"34.974763498726915","Longitude":"138.39175358821205","Primary Image URL":"","Image URL Count":"20","Image URLs":"","Restaurant ID":"22027669","Source URL":"","Raw Details JSON":"{\"Restaurant name\":\"Japanese Cuisine Fuji\",\"Awards & Recognitions\":\"The Tabelog Award 2026 Silver winner The Tabelog Award 2026 Silver winner The Tabelog Award 2025 Silver winner The Tabelog Award 2025 Silver winner The Tabelog Award 2024 Silver winner The Tabelog Award 2024 Silver winner The Tabelog Award 2023 Bronze winner The Tabelog Award 2023 Bronze winner Selected for Tabelog Japanese cuisine EAST \\\"Tabelog 100\\\" 2025 Selected for Tabelog Japanese cuisine EAST \\\"Tabelog 100\\\" 2025 Selected for Tabelog Japanese cuisine EAST \\\"Tabelog 100\\\" 2023 Selected for Tabelog Japanese cuisine EAST \\\"Tabelog 100\\\" 2023 受賞・選出歴 閉じる The Tabelog Award 受賞歴 2026年Silver受賞店 The Tabelog Award 2026 Silver 受賞店 2025年Silver受賞店 The Tabelog Award 2025 Silver 受賞店 2024年Silver受賞店 The Tabelog Award 2024 Silver 受賞店 2023年Bronze受賞店 The Tabelog Award 2023 Bronze 受賞店 百名店 選出歴 日本料理 百名店 2025 選出店 食べログ 日本料理 EAST 百名店 2025 選出店 日本料理 百名店 2023 選出店 食べログ 日本料理 EAST 百名店 2023 選出店\",\"Categories\":\"Japanese Cuisine\",\"Phone number (for reservation and inquiry)\":\"054-260-5166\",\"Reservation availability\":\"Reservation only Please contact us by 9:00 PM the day before for any changes or cancellations to the number of guests. For changes or cancellations made on the day of the reservation, we will charge the full amount for the number of guests originally booked.\",\"Address\":\"静岡県静岡市葵区栄町3-6 Show larger map Find nearby restaurants Transportation 5 minutes walk from the north exit of JR Shizuoka Station 278 meters from Hiyoshicho.\",\"Business hours\":\"■Business hours Lunch from 12:00 onwards Dinner from 18:00 onwards ■Closed on Sundays, the third Monday of each month, and Wednesday afternoons\",\"Average price\":\"JPY 20,000 - JPY 29,999 JPY 20,000 - JPY 29,999\",\"Average price (Based on reviews)\":\"JPY 30,000 - JPY 39,999 JPY 30,000 - JPY 39,999 View spending breakdown\",\"Payment methods\":\"Credit card accepted (VISA, Master, JCB, AMEX, Diners) Electronic money not accepted QR code payments not accepted\",\"Number of seats\":\"7 seats ( 7 seats at the counter)\",\"Maximum party size\":\"7 people(Seating)\",\"Private rooms\":\"Unavailable\",\"Private use\":\"Available\",\"Non-smoking/smoking\":\"Non smoking\",\"Parking\":\"Unavailable There is a paid parking lot next door\",\"Space/facilities\":\"Relaxing space, Counter seating\",\"Drink\":\"Sake (Nihonshu), Shochu (Japanese spirits), Wine\",\"Food\":\"Particular about fish\",\"Occasion\":\"None\",\"Family friendly\":\"We apologize, but we cannot allow children into the restaurant unless they are eating the same food as adults. (We may be able to allow children into the restaurant depending on the number of people. Please feel free to contact us.)\",\"Dress code\":\"Please refrain from excessively casual attire. Additionally, as we value the aroma of our ingredients, we kindly ask that you avoid wearing perfumes or any scented products when visiting.\",\"Website\":\"",\"The opening day\":\"2014.11.25\"}","Matched Location ID":"dcdac76d-db47-436d-99ec-16d15afd5b64","Match Status":"matched","Match Method":"award_page_url_exact","Match Confidence":"high","Matched On URL":"","Matched DB Name":"FUJI","Matched DB Address":"Shizuoka Shizuoka City葵 Ward栄 Town 36","Needs Review":"no","Review Reason":"","Fallback Score":"","Fallback Name Sim":"","Fallback Addr Sim":"","Fallback Loc Sim":"","Fallback City Sim":"","Fallback Country Sim":"","Fallback Phone Match":"","Fallback Domain Match":"","Fallback Explanation":""}; Tabelog Silver Award 2025 Score: 4.51 Cuisine: Japanese Cuisine / Shizuoka Phone: 054-260-5166 Hours: ■Business hoursLunch from 12:00 onwardsDinner from 18:00 onwards■Closed onSundays, the third Monday of each month, and Wednesday afternoons Address: Shizuoka Shizuoka City葵 Ward栄 Town 36 Tabelog: | — | |
| Tempura Naruse | — | ||
| Unagi Shun | — | ||
| Asaba | — | ||
| Seirin | — | ||
| Tempura Nakamura | — |
What to weigh when choosing between FUJI and alternatives.
FUJI's menu format is not detailed in available records, but the venue is noted for its focus on fish and uses select ingredients from Shizuoka. At JPY 20,000–30,000+ per head (with reviews averaging higher), expect a structured course format rather than à la carte. If fish-focused kaiseki or omakase is your preference, this aligns directly with what FUJI does.
The venue explicitly asks guests to avoid excessively casual attire. More specifically, FUJI also requests no perfume or scented products, citing the integrity of ingredient aromas — a stricter dress consideration than most restaurants at this price point. Think neat, understated clothing: nothing with a strong scent, and nothing you'd wear to a casual lunch.
Yes — the entire restaurant is a seven-seat counter, which makes solo dining the natural fit here. You get direct engagement with the preparation and no awkward table-for-one dynamic. For solo diners who want a serious Japanese cuisine experience in Shizuoka, FUJI's format is well suited.
Both lunch and dinner are priced at JPY 20,000–29,999 per the listed budget, so there is no meaningful cost difference by session. Dinner typically allows more time for a full course progression. Lunch from 12:00 may suit those building a day-trip itinerary from Tokyo via Shinkansen, as Shizuoka Station is about five minutes' walk away.
For a two-person occasion, FUJI works well: the intimate seven-seat counter, three consecutive Tabelog Silver Awards (2024–2026), and a 4.54 score all signal a deliberate, high-quality experience. Private rooms are not available, so guests share the counter space. The venue can be reserved for private use as a whole, which makes it viable for a small-group occasion of up to seven people.
Within Shizuoka, Seirin and Tempura Naruse both offer high-end Japanese dining at comparable price points and seriousness. If your priority is eel specifically, Unagi Shun is the more focused choice. For a larger group or a different format entirely, Asaba (ryokan-based kaiseki in nearby Shuzenji) offers a more ceremonial setting, though it requires an overnight stay.
The maximum seating is seven, all at the counter — so groups of up to seven can book. Private rooms are not available, but the full restaurant can be reserved for private use, which makes FUJI workable for a small private dinner. For groups larger than seven, FUJI cannot accommodate, and you would need to consider an alternative venue.
■Business hoursLunch from 12:00 onwardsDinner from 18:00 onwards■Closed onSundays, the third Monday of each month, and Wednesday afternoons
Keep this venue in your Pearl passport, rate it after you visit, and track it alongside every other place you collect.