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Born and Bred
Steakhouse · Jung 1(il)-dong, Busan
Restaurant in Busan, South Korea
The Read
Multi-Tier Hanwoo Omakase
Price
₩₩₩₩
Chef
Jung Sang-won
Dress
Smart Casual
Why go
Jung Sang-won's Busan outpost delivers methodical Hanwoo beef exploration; wet-aged female cattle from Majang Market, tableside binchotan grills, courses from diamond-cut top blade to truffle-soy tataki. La Liste 77pts and Asia's 50 Best #51 anchor the ₩₩₩₩ positioning; book 3–4 weeks out for weekend dinner, slightly easier at lunch.
About Born and Bred
Born and Bred in Busan is a ₩₩₩₩ steakhouse from chef-owner Jung Sang-won. The verified public details are concise: it operates daily for lunch and dinner, carries a smart-casual dress code, has received several forms of restaurant recognition. Beyond those confirmed facts, details such as specific dishes, seating format, booking windows, setting, beverage program should be confirmed directly with the restaurant before planning around them.
The Steakhouse Format
Born and Bred is best described, on verified information, as a premium steakhouse rather than by a specific unconfirmed menu format. Chef-owner Jung Sang-won is the named figure behind the restaurant, the price level is listed as ₩₩₩₩. Specific claims about cooking methods, course count, cuts, sauces, aging methods, room design, or counter seating are not part of the available information venue, so guests should treat those details as unknown unless confirmed at booking.
Recognition and Price Positioning
Born and Bred in Busan is listed at ₩₩₩₩. Confirmed recognition includes La Liste Top Restaurants 2026 with 77 points, Michelin Plate 2025, Opinionated About Dining Top Restaurants in Asia ranked #12 in 2025, World's 50 Best Asia's Best Restaurants #51 in 2025. For Busan, that places the restaurant among the city’s more notable high-end steakhouse options, though exact menu prices and inclusions should be checked directly with the venue.
When to Book and What to Expect
The restaurant operates daily from 12–3 PM and 5:30–10 PM: Monday through Sunday. The dress code is smart casual. Specifics such as last seating times, reservation lead times, party-size suitability, room layout, service pacing are not verified here, so confirm them directly when booking.
If Born and Bred is not the right fit, consider other Busan dining rooms generically, especially if you want a different cuisine, price point, or service style. Beyond this restaurant, Busan offers a broad range of dining options across formats, but no specific peer venue is verified here for direct comparison.
Quick reference: steakhouse; chef-owner Jung Sang-won; ₩₩₩₩ pricing; daily lunch and dinner hours; smart-casual dress code; Busan.
Planning details
- Location
- South Korea, Busan, Haeundae-gu, Haeundaehaebyeon-ro, 296 파라다이스호텔 본관 지하 1층
- Website
- catchtable.net/shop/bandb_busan?from=share
- Phone
- +82 51-741-2340
The take
The Take
The Vibe
Born and Bred presents an intimate, lineage-driven dining experience anchored by a basement omakase counter. The writing emphasizes serious Hanwoo provenance and the chef’s three-generation butchery background, so the room reads less like a trendy steakhouse and more like a focused, classic study in beef. The multi-level layout — a butcher lounge on the first floor and a casual, butcher-inspired second-floor option — reinforces a small, deliberate program that privileges restrained sequencing and craft. Service and pacing are designed around the meat itself, producing a quietly intense atmosphere tailored to committed diners.
Best For
This is a destination for diners seeking a concentrated Hanwoo tasting rather than casual meat-eating. The basement omakase counter is ideal for a special evening or an elevated date-night meal, where the kitchen unfolds a curated progression of wet‑aged and traditionally prepared cuts. Guests who want a less formal introduction can opt for the butcher‑inspired second floor or the first‑floor lounge, but the full, focused course in the basement is where the restaurant’s reputation and technique are most clearly on display.
Ordering Tips
Book the basement omakase counter if you want the full expression of Born and Bred’s Hanwoo program; the description frames that level as the concentrated, course-driven experience. If you prefer something more casual, try the second-floor butcher-inspired offering or the first-floor butcher lounge for smaller plates and quicker visits. Pay attention to provenance: the kitchen emphasizes wet‑aging and a selection of older female cattle, so ask staff about specific cuts and aging to understand how the sequence is structured and which preparations showcase the meat’s texture and flavor best.
Planning details
Location
South Korea, Busan, Haeundae-gu, Haeundaehaebyeon-ro, 296 파라다이스호텔 본관 지하 1층 · Directions
Recognition and awards
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Also consider
Also Consider
- Palate; Contemporary, ₩₩
- Mori; Japanese, ₩₩₩
- 100.1.Pyeongnaeng; Naengmyeon, ₩
- Anmok; Dwaeji-gukbap, ₩
- Bao Haus; Taiwanese, ₩
Restaurant context
Against the rest of Busan's dining options, Born and Bred sits in a category of its own on price and format. Mori is the closest in terms of a structured, serious dining experience at ₩₩₩, and it is easier to book. If you want a high-quality tasting experience without the reservation difficulty or the full ₩₩₩₩ spend, Mori is the practical alternative. For contemporary Korean cooking at a lower price point, Palate at ₩₩ offers a more accessible entry point into Busan's fine-dining register; better suited to diners who want quality without committing to the full omakase format or the top-tier spend.
At the other end of the spectrum, Anmok for dwaeji-gukbap and 100.1.Pyeongnaeng for naengmyeon are both ₩ venues that represent Busan's depth in Korean comfort food. They are not competing with Born and Bred on format or ambition, but if your Busan itinerary includes one high-spend dinner and you want to balance it with local flavour, these are where to eat lunch. Bao Haus rounds out the casual options at ₩ for Taiwanese-style food, again a different category entirely.
The practical decision tree: if you can secure a Born and Bred reservation and Hanwoo is a priority, book it without hesitation; nothing else in Busan operates at this level of beef-focused omakase. If you cannot get a table, Mori is the strongest fallback for a serious dinner. For everything else in the city, see our full Busan restaurants guide for a broader view of where to eat across price tiers and formats.
Explore Busan
Around this place
Discover more on Pearl
Unlock the full Born and Bred guide in Pearl, including awards, comparisons, FAQs, planning details, and nearby places.
Compare Born and Bred
| Venue | Cuisine | Price | Booking Difficulty | Awards |
|---|---|---|---|---|
| Born and Bred | Steakhouse | ₩₩₩₩ | Near Impossible | 2026 La Liste Top Restaurants2025 OAD Top Restaurants in Asia Ranked · #122025 World's Best Steaks 101 Best Steak Restaurants · #152025 Asia's 50 Best Restaurants · #512025 Michelin Plate2024 OAD Top Restaurants in Asia Ranked · #92024 Michelin Plate2023 OAD Top Restaurants in Asia Ranked · #16 |
| Palate | Contemporary | ₩₩ | Unknown | Michelin Guide Seoul & Busan 20262026 Wine Spectator Best of Award of Excellence2026 La Liste Top Restaurants2025 La Liste Top Restaurants2025 Michelin 1 Star2024 Michelin 1 Star |
| Mori | Japanese | ₩₩₩ | Unknown | Michelin Guide Seoul & Busan 20262025 Michelin 1 Star2024 Michelin 1 Star |
| 100.1.Pyeongnaeng | Naengmyeon | ₩ | Unknown | Michelin Guide Seoul & Busan 20262025 Michelin Bib Gourmand2024 Michelin Bib Gourmand |
| Anmok | Dwaeji-gukbap | ₩ | Unknown | Michelin Guide Seoul & Busan 20262025 Michelin Bib Gourmand2024 Michelin Bib Gourmand |
| Bao Haus | Taiwanese | ₩ | Unknown | Michelin Guide Seoul & Busan 20262025 Michelin Bib Gourmand2024 Michelin Bib Gourmand |
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What to weigh when choosing between Born and Bred and alternatives.
FAQ
Frequently Asked Questions
Is Born and Bred worth the price?
Born and Bred is listed at ₩₩₩₩ and has confirmed recognition including Michelin Plate 2025, La Liste Top Restaurants 2026 with 77 points, Opinionated About Dining Top Restaurants in Asia ranked #12 in 2025, World's 50 Best Asia's Best Restaurants #51 in 2025. Whether it is worth the price depends on how much you value a high-end steakhouse experience in Busan; confirm current menu details before booking.
Is lunch or dinner better at Born and Bred?
Both lunch and dinner are verified: the restaurant is open daily from 12–3 PM and 5:30–10 PM. Differences between lunch and dinner menus, pricing, pacing, or availability are not verified here, so ask the restaurant when reserving.
Is Born and Bred good for a special occasion?
Born and Bred’s ₩₩₩₩ price level, steakhouse focus, smart-casual dress code may suit a special occasion for diners seeking a premium meal in Busan. Specific ambience, seating, service details should be confirmed directly.
What should a first-timer know about Born and Bred?
First-timers should know the verified basics: Born and Bred is a Busan steakhouse from chef-owner Jung Sang-won, listed at ₩₩₩₩, open daily from 12–3 PM and 5:30–10 PM, with a smart-casual dress code. Confirm menu format, reservations, any special requests directly with the restaurant.
