INDAY
Midtown South-Flatiron-Union Square, New York City
Restaurant in New York City, United States
Book with PearlThe Read
Dress
Casual
Why go
INDAY is a practical Flatiron-area choice when you want an easy New York City meal without chasing a hard reservation. It is better for weekday lunch, solo dining, or casual early dinner than for a wine-led special occasion; compare it with Wagamama for ease and The Bazaar for a bigger night out.
About INDAY
INDAY is a New York City venue with a casual dress code and hours that run from late morning into evening on weekdays, with shorter weekend hours. Use it as a straightforward option when timing and a casual plan matter most.
Use it for a casual New York City visit
INDAY's schedule is Monday through Friday from 11 AM to 9 PM, and Saturday and Sunday from 12 PM to 7 PM. That makes weekday daytime or early-evening plans easier to place on the calendar than late weekend plans.
Approach INDAY as a casual New York City option rather than a trophy reservation, a wine-led destination, or a chef-led tasting format. Check the venue's current channels for cuisine, pricing, seating, beverage program, reservation policy, and service style before you go.
Who should choose it over other options
Choose INDAY when a casual New York City venue and clear hours are the main priorities. If you are comparing options, you may also look at La Pecora Bianca, Mamazul, The Bazaar, Wagamama, or ish, depending on the kind of outing you want and what each venue currently offers.
For broader planning, use Our full New York City restaurants guide alongside Our full New York City bars guide if you are comparing dining and drinking options. Travelers building a full stay can also pair this with Our full New York City hotels guide, Our full New York City experiences guide, and Our full New York City wineries guide.
Planning details
- Location
- 1133 Broadway, New York, NY 10010
- Website
- indayallday.com
- Phone
- +13322754410
The take
The Take
The Vibe
INDAY presents itself as an approachable fast-casual counter in the heart of Flatiron, trading ceremony for speed and flavor. The dining experience centers on bowl-format plates that translate Filipino ingredients — vinegar, tamarind and slow-braised proteins — into something immediately legible to a busy New York lunch crowd. The setting is urban and functional rather than ornamental, calibrated to repeat visits from office workers, tourists and nearby residents. Overall, it reads as a casual, energetic neighborhood option that prioritizes bold, sour-sweet Filipino accents within a streamlined counter-service format.
Best For
This is a spot built for weekday lunches and quick midday meals. The restaurant earns its keep in a competitive lunch market, serving office workers, passersby and neighborhood regulars who want flavorful, fast meals without a full-service meal pace. It’s well suited for solo diners grabbing a bite between meetings, small casual meetups and anyone who favors bowl-driven formats over multi-course dining. Because the approach is straightforward and portable in spirit, it appeals to repeat visitors who appreciate familiar signature preparations during busy daytime hours.
Ordering Tips
Order in bowl form to experience the concept as intended: a grain or base topped with distinctly Filipino elements like tamarind glaze, vinegar notes and slow-braised proteins. The menu’s signature items — Tamarind-Glazed Salmon, Green Goddess Chicken and Charred Chili Chicken — are logical entry points to the flavor profile the kitchen emphasizes. Expect quick counter service geared toward a lunch crowd; choose a well-balanced bowl if you want a single satisfying course, and lean into dishes that showcase sour-tang and braised textures to appreciate the restaurant’s translation of Filipino flavors into a fast-casual formula.
Venue details
Ambiance
Bright, modern fast-casual atmosphere designed for quick, energizing meals with a focus on fresh and vibrant presentation.
Tags
Vibe
Best For
Experience
Sourcing
At the Table
- Dress Code
- Casual
- Noise Level
- Conversational
- Service Style
- Casual
- Meal Pacing
- Quick Bite
- Capacity
- Medium
Signature Dishes
- Tamarind-Glazed Salmon
- Green Goddess Chicken
- Charred Chili Chicken
Know before you go
Know Before You Go
- Getting there
- 1133 Broadway, New York, NY 10010
Planning details
Location
Also consider
Good backups if this is not the right fit
Choose Wagamama if the brief is casual, quick, and easy to coordinate. Choose The Bazaar if the meal needs more occasion energy and a stronger sense of production.
Restaurant context
How INDAY compares in New York City
INDAY is the easiest choice in this set when the priority is convenience over occasion. Compared with The Bazaar, it reads as lower-commitment and more practical for a quick meal; The Bazaar is the better target when the night needs more production value and a stronger special-occasion frame.
Wagamama is the closest peer for casual, accessible dining, so choose between them based on location and group preference rather than ceremony. La Pecora Bianca is a safer pick for a familiar sit-down Italian meal, especially with groups that want a conventional dinner format.
Mamazul and ish make more sense when the brief is a more defined night out. INDAY wins on ease; the others are better cross-shops when ambiance carries more weight than speed.
Explore New York City
Around this place
Discover more on Pearl
Unlock the full INDAY guide in Pearl, including awards, comparisons, FAQs, planning details, and nearby places.
Compare INDAY
| Venue | Location | Awards |
|---|---|---|
| INDAY | New York City | No published awards |
| La Pecora Bianca | New York City | No published awards |
| Mamazul | New York City | No published awards |
| ish | New York City | No published awards |
| The Bazaar | New York City | 2026 World's Best Steaks 101 Best Steak Restaurants · #71Star Wine Lists 20262026 Wine Spectator Best of Award of Excellence2025 World's Best Steaks 50 Best Steakhouses in North America · #182025 World's Best Steaks 101 Best Steak Restaurants · #60 |
| Wagamama | New York City | No published awards |
How INDAY New York City compares with similar nearby venues.
FAQ
Frequently Asked Questions
What should a first-timer know about INDAY?
Start here if you want a casual venue in New York City. Hours are Mon-Fri from 11 AM-9 PM and Sat-Sun from 12 PM-7 PM.
Can I sit at the bar at INDAY?
Is INDAY good for a special occasion?
INDAY is casual. If the occasion depends on a specific menu, service style, beverage program, or reservation setup, confirm those details directly before you go.
What time is best for INDAY?
INDAY is open from 11 AM to 9 PM Monday through Friday and from 12 PM to 7 PM on Saturday and Sunday. Choose the time that fits those hours, and confirm current details with the venue.
What are alternatives to INDAY in New York City?
Other options to compare include La Pecora Bianca, The Bazaar, Wagamama, Mamazul, and ish. Check each venue's current details to decide which one best fits your plans.
