Hotel in New York City, United States
Ace Hotel New York
150ptsMidtown address, downtown feel. Book it.
About Ace Hotel New York
Ace Hotel New York suits creative travelers and remote workers who want a NoMad address with genuine personality. The lobby-as-community-space model means approachable service and a lively ground floor, but expect casual rather than formal hospitality. Easy to book, well-located for midtown and downtown access, and better value than its design-forward peers at comparable price points.
Who Should Book Ace Hotel New York
Ace Hotel New York is the right call for creative travelers, remote workers, and anyone who wants a midtown address with a downtown attitude. The NoMad location at 20 W 29th St puts you close to the Empire State Building, Madison Square Park, and convenient subway access across multiple lines — practical for both first-timers covering the city and repeat visitors who know where they want to go. If you're arriving in spring or summer and want a hotel with genuine lobby energy rather than a corporate atrium, book it during those months when the ground-floor scene is at its most active.
The Space
The building is a converted 1904 landmark, and the physical space does more work here than the amenity list suggests. Rooms range from compact to genuinely comfortable, and the variation in layout means not all rooms are equal — the smaller categories feel tight by midtown standards, but the design quality keeps them from feeling cheap. The lobby functions as a co-working space, coffee bar, and gathering point simultaneously, which is either an asset or a drawback depending on how much noise you can work around. For travelers who thrive in that kind of environment , the kind who'd feel at home at The Greenwich Hotel or Crosby Street Hotel , the lobby is a selling point. For those who want quiet on arrival, it's worth knowing what you're walking into.
Service and the Human Element
Ace Hotel's staff culture has historically leaned casual and genuinely helpful rather than formally trained and distant. That trade-off is real: you get approachable, responsive service without the concierge depth you'd find at The Carlyle or The Mark. If your trip depends on orchestrated dining reservations, car services, and curated recommendations delivered with precision, those properties will serve you better. If you want a team that feels human and won't make you feel underdressed for asking a question, Ace delivers.
Booking and Timing
Ace New York is among the easier midtown bookings to secure , typically available within a week or two of your dates outside major events and Fashion Week. Rates fluctuate significantly with city demand, so checking 4–6 weeks out gives you the leading read on pricing. Direct booking through the hotel's own site often matches third-party rates. For context on where this sits in the wider New York picture, see our full New York City hotels guide.
Know Before You Go
- Address: 20 W 29th St, New York, NY 10001
- Neighbourhood: NoMad / Midtown South
- Booking difficulty: Easy , typically available 1–2 weeks out
- Leading for: Creative travelers, remote workers, design-minded stays
- Not ideal for: Guests who want formal service or quiet lobbies
- Nearby: Madison Square Park, Empire State Building, multiple subway lines
- Also consider: The Fifth Avenue Hotel, The Whitby Hotel
Compare Ace Hotel New York
| Venue | Price | Booking Difficulty | Value |
|---|---|---|---|
| Ace Hotel New York | Easy | — | |
| Aman New York | Unknown | — | |
| The Carlyle, A Rosewood Hotel | Unknown | — | |
| Pendry Manhattan West | Unknown | — | |
| Ace Hotel Brooklyn | Unknown | — | |
| The Ludlow Hotel | Unknown | — |
A quick look at how Ace Hotel New York measures up.
Frequently Asked Questions
How is the pool and spa at Ace Hotel New York?
Ace Hotel New York does not operate a pool or full-service spa — if that is a priority, look at Aman New York or The Carlyle instead. The property's draw is its lobby culture and location in NoMad, not wellness amenities. Factor that in before booking if recovery facilities matter to your trip.
How is the dining at Ace Hotel New York?
The dining and bar program at Ace New York has historically been more about the scene than the food — the lobby restaurant and bar attract locals and guests alike, which keeps the energy consistent. It is a solid option for a casual breakfast or a drink, but not a destination meal. For serious eating, NoMad's broader restaurant block is within walking distance of the 20 W 29th St address.
What is check-in like at Ace Hotel New York?
Check-in runs through the main lobby, which doubles as a co-working and social space — expect a relaxed, low-ceremony process rather than a formal front-desk ritual. Staff lean conversational over scripted, which suits the property's culture but can feel thin during peak periods. Arrive expecting a vibrant common area, not a quiet arrival hall.
Which room category is best at Ace Hotel New York?
The compact rooms at Ace New York are genuinely small — they work fine for a solo traveler or a couple treating the hotel as a base, but feel tight for longer stays with luggage. Step up to a larger category if you are staying more than two nights or need desk space. The converted 1904 building gives higher floors more character, so request those when booking at 20 W 29th St.
Is Ace Hotel New York good for business travel?
Yes, with caveats. The lobby is one of the better informal meeting spaces in midtown — reliably busy with laptops and coffee, which suits client-free working sessions. For formal meetings or client-facing hospitality, the setting reads too casual; Pendry Manhattan West handles that better. The NoMad location puts you a short ride from Midtown and the Flatiron corridor.
Do loyalty programs work at Ace Hotel New York?
Ace Hotels operates its own loyalty structure rather than affiliating with major programs like Marriott Bonvoy or Hilton Honors, so points from those chains do not apply here. If you travel frequently on a corporate program, factor that into the value calculation — the rate needs to justify itself without points accrual. For independent travelers unbothered by points, that is a non-issue.
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- Arlo SoHoArlo SoHo offers compact, social-leaning rooms at accessible rates on Hudson St, one of lower Manhattan's most walkable addresses. The rooftop is the standout feature; rooms run small and there is no pool or spa. Book if location and price matter more to you than service depth or room size.
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