Restaurant in Tokyo, Japan
12/10 Shinjuku ten
100Pearl PointsStation-Side Precision

About 12/10 Shinjuku ten
Tabelog Bread Tokyo 100 counter inside Keio Department Store, serving grab-and-go loaves and pastries under ¥1,000. Takeout-only format with no seating, best for Shinjuku commuters or travelers needing quick bakery pickup near the station. Walk-ins only, open daily 10 AM–8 PM.
12/10 Shinjuku ten in Tokyo is best framed from the verified facts: it is a Tokyo venue with a listed price of JPY 999 and recognition in Tabelog's 2022 Bread Tokyo 100. That makes it a practical option to consider when price and a documented bread-category accolade matter more than unverified details about service style, seating, or menu format.
Tokyo's bread scene is represented in Tabelog's Bread Tokyo category, and 12/10 Shinjuku ten's 2022 inclusion gives it a documented credential. Cha no Ikedaya, Ibuki, En Dashi Ochazuke Lumine Shinjuku, Itteki Hassenya Shinjuku honten, and Ben Fiddich serve different needs across Tokyo's dining spectrum, so the useful comparison is not cuisine-for-cuisine but purpose: 12/10 Shinjuku ten is the verified JPY 999 Tokyo bread listing among these options.
Format and Visit Logistics
Only limited operational detail is verified here, so avoid assuming a specific service format, seating setup, reservation policy, or menu structure. The safest expectation is simply a Tokyo venue with a documented Tabelog Bread Tokyo 100 credential and a listed price of JPY 999.
Verified hours are Monday to Friday from 10 AM to 8 PM, and Saturday to Sunday from 10 AM to 7 PM. Before making a special trip, confirm any details not covered by the verified listing, including payment methods, current availability, accessibility, and the exact service flow.
How It Reads Against Tokyo Bread Peers
Compared with Itteki Hassenya Shinjuku honten, En Dashi Ochazuke Lumine Shinjuku, Cha no Ikedaya, Ibuki, and Ben Fiddich, 12/10 Shinjuku ten answers a narrower, clearly documented need: a Tokyo bread venue recognized by Tabelog in 2022 with a listed JPY 999 price. For travelers comparing options, that makes it useful as a price-conscious stop rather than a venue to judge by unverified dining-room or tasting-menu expectations.
The Tabelog 100 credential places it within Tokyo's recognized bread category for 2022, while the listed price keeps expectations modest. For a Tokyo bread stop with a documented accolade, it is worth noting. For a longer or more formal experience, compare it with other Tokyo dining options whose format is clearly documented.
Reservations: Confirm directly before visiting. Hours: Mon-Fri 10 AM-8 PM; Sat-Sun 10 AM-7 PM. Budget: Listed price JPY 999. Payment: Confirm accepted methods directly. Access: Tokyo.
For more Tokyo dining options, see our full Tokyo restaurants guide.
Frequently Asked Questions
What are alternatives to 12/10 Shinjuku ten in Tokyo?
Alternatives depend on what you want from the stop. Cha no Ikedaya, En Dashi Ochazuke Lumine Shinjuku, Itteki Hassenya Shinjuku honten, Ibuki, and Ben Fiddich all represent different Tokyo options. None should be treated as a direct replacement for 12/10 Shinjuku ten's verified role as a JPY 999 Tokyo venue recognized in Tabelog's 2022 Bread Tokyo 100.
What should a first-timer know about 12/10 Shinjuku ten?
First-timers should know that 12/10 Shinjuku ten is a Tokyo venue recognized in Tabelog's 2022 Bread Tokyo 100, with a listed price of JPY 999. Verified hours are Monday to Friday from 10 AM to 8 PM, and Saturday to Sunday from 10 AM to 7 PM. Check payment options, availability, and any service details directly before visiting.
Is 12/10 Shinjuku ten good for a special occasion?
The verified facts do not establish a special-occasion format. Tabelog 100 recognition supports its bread-category credentials, but it does not confirm seating, service style, reservations, or a formal dining experience. For a more ceremonial meal, compare it with other Tokyo options whose format is clearly documented.
Is the tasting menu worth it at 12/10 Shinjuku ten?
No tasting menu is verified here. The reliable facts are its Tokyo location, Tabelog 2022 Bread Tokyo 100 recognition, listed JPY 999 price, and verified daily hours. If you want a tasting-menu format in Tokyo, look for a venue where that offering is clearly documented.
Does 12/10 Shinjuku ten handle dietary restrictions?
No specific dietary-accommodation policy is verified here. If you have allergies or serious restrictions, ask the venue directly before ordering and do not rely on assumptions. Travelers with strict needs may prefer venues with clearly documented allergen or dietary policies.
What should I wear to 12/10 Shinjuku ten?
No formal dress code is verified here. Dress in a way that suits your wider Tokyo itinerary, and check directly with any other venue you plan to visit if dress requirements matter.
Location
1 Chome-1-4 Nishishinjuku, Shinjuku City, Tokyo 160-0023, Japan
Tokyo, Japan
Compare 12/10 Shinjuku ten
| Venue | Price |
|---|---|
| 12/10 Shinjuku ten | - JPY 999 - JPY 999 |
| Cha no Ikedaya | - JPY 999 - JPY 999 View spending breakdown |
| En Dashi Ochazuke Lumine Shinjuku | |
| Ibuki | JPY 5,000 - JPY 5,999 |
| Itteki Hassenya Shinjuku honten | JPY 4,000 - JPY 4,999 - JPY 999 |
| Ben Fiddich | JPY 15,000 - JPY 19,999 |
Comparable nearby venues by cuisine and price for this tier.
Also Consider
- Cha no Ikedaya, - JPY 999 - JPY 999 View spending breakdown, - JPY 999 - JPY 999 View spending breakdown
- En Dashi Ochazuke Lumine Shinjuku, Notable alternative
- Ibuki, JPY 5,000 - JPY 5,999, JPY 5,000 - JPY 5,999
- Itteki Hassenya Shinjuku honten, JPY 4,000 - JPY 4,999 - JPY 999, JPY 4,000 - JPY 4,999 - JPY 999
- Ben Fiddich, JPY 15,000 - JPY 19,999, JPY 15,000 - JPY 19,999
At under ¥1,000, this counter undercuts most Tokyo bread specialists by half or more, though the tradeoff is takeout-only service with no tasting or seating. Cha no Ikedaya operates at the same price tier and also focuses on portability, but its tea-infused sweets skew more toward dessert than bread. For travelers prioritizing speed and budget, the counter here delivers more predictability and broader bread variety.
Ibuki charges ¥5,000–¥5,999 for seated kaiseki with bread as a component, making it a full-meal commitment rather than a quick stop. Itteki Hassenya Shinjuku honten at ¥4,000–¥4,999 centers on ramen, not bread, so the comparison only holds for Shinjuku proximity. Ben Fiddich at ¥15,000–¥19,999 operates as a cocktail bar with reservations required weeks ahead, functionally a different category.
If the goal is Tabelog-recognized bread without sit-down service or splurge pricing, this counter offers the most efficient option in Shinjuku. For dine-in bread experiences with longer menus and table service, head to standalone bakeries in quieter Tokyo neighborhoods instead.
Recognized By
Explore Tokyo
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