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    In Good Company: A Community Lunch and Fireside Chat part of the Pebble Beach Food & Wine Trade Program Presented by Square
    Event

    In Good Company: A Community Lunch and Fireside Chat

    An invite-only Pebble Beach Food & Wine Trade Program lunch with an oceanside buffet and fireside conversation.

    Pebble Beach

    About the event

    Buffet lunch followed by conversation

    In Good Company is built around two parts: an oceanside buffet lunch and a fireside conversation. The discussion is framed across the food, beverage, and hospitality landscape, so the program combines a meal format with a trade-focused conversation rather than presenting only as a tasting, seminar, or reception.

    The source description also frames the lunch as a way to connect with industry colleagues before the conversation.

    Trade Program access

    The event sits within the Pebble Beach Food & Wine Industry Trade Program presented by Square. That placement matters because access is not described as general public admission: admission is invite-only and available to approved industry professionals through the Trade Program application or pass.

    Pebble Beach Food & Wine is the organizer. The event name also identifies Square as the presenter of the Trade Program, tying the lunch and fireside chat to the broader industry-facing portion of Pebble Beach Food & Wine rather than to a standalone public event.

    Pebble Beach setting

    The event takes place in Pebble Beach, with The Inn at Spanish Bay identified as the featured venue. The venue is listed as a resort or hotel in Pebble Beach. Exact schedule details are handled separately by the event information layer, but the program is associated with the listed event date and the Pebble Beach Food & Wine calendar.

    Frequently asked questions

    What is the format of the event?

    It begins with an oceanside buffet lunch and continues with a fireside conversation.

    What does the fireside conversation cover?

    The conversation is described as spanning the food, beverage, and hospitality landscape.

    Is it part of a larger program?

    Yes. It is part of the Pebble Beach Food & Wine Industry Trade Program presented by Square.

    Who can attend?

    Admission is invite-only and accessible to approved industry professionals through the Trade Program application or pass.

    Where is it held?

    The event takes place in Pebble Beach, with The Inn at Spanish Bay identified as the featured venue.

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