The Parlour
Innenstadt, New York
Bar in New York, United States
Book with PearlThe Read
Technique-Led Drinking
Why go
The Parlour is worth targeting for a small, drinks-led occasion, especially a date or compact celebration where the beverage program is the draw. It is a tougher call for 4+ because group logistics and pricing are not confirmed, so larger parties should keep a backup and avoid relying on it as the only stop.
About The Parlour
For a celebration where confirmed recognition matters more than a long dinner, The Parlour is a considered pick in Frankfurt on the Main. The verified details are limited, so the safest read is practical: use the confirmed hours, smart casual dress code, awards history to decide whether it fits the occasion.
A recognized venue for timing-conscious plans
The Parlour has two clear recognition points: World's 50 Best Bars #18 in 2013 and the James Beard Award for Outstanding Wine and Other Beverages Program in 2024. That makes it a useful option for a date, a compact celebration, or a business-adjacent meet-up where a recognized bar and beverage venue is the priority.
What is not confirmed here is just as important. There is no verified capacity, room layout, booking method, menu format, cuisine, or price, so larger groups should not build the whole plan around assumptions. If the occasion needs dinner first, use our full Frankfurt on the Main restaurants guide before The Parlour; if the plan is bar-led, compare it with our full Frankfurt on the Main bars guide.
Use it as the anchor, not the whole itinerary
The listed hours are Mo-Th 09:00-18:00, Fr 09:00-19:00, Sa 09:00-14:00. That makes The Parlour better suited to a daytime or early-evening plan than to a late-night crawl. Smart casual dress is the verified dress code, so it is a good match for plans that need to feel polished without becoming formal.
If the plan includes hotels, restaurants, or other experiences around the city, cross-check our full Frankfurt on the Main hotels guide, our full Frankfurt on the Main experiences guide, our full Frankfurt on the Main wineries guide before locking the sequence. For another style of outing, you can also compare The Parlour with AKB, Daintree, Keens Steakhouse, Refinery Rooftop, or Turntable Chicken Jazz, depending on whether the priority is drinks, a meal, or a more social setting.
Verdict: choose The Parlour when the occasion is polished, timing-conscious, centered on a recognized bar and beverage venue in Frankfurt on the Main. Do not rely on unverified details about food, seating, pricing, or late-night service when planning around it.
Planning details
- Hours
- Mo-Th 09:00-18:00; Fr 09:00-19:00; Sa 09:00-14:00
- Location
- 70 W 36th St., New York, NY 10018
- Website
- parlourroomnyc.com
- Phone
- (917) 261-5495
The take
The Take
The Vibe
The Parlour reads as a quietly sophisticated daytime bar that foregrounds its drinks programme over volume or theatrics. Located inside Frankfurt’s Altstadt street grid and within walking distance of the banking district, it deliberately keeps a modest footprint and a contained atmosphere. The editorial focus is on technical rigour and reference-driven service — the kind of place that feels considered rather than casual. Rather than chasing late-night crowds, The Parlour positions itself as an intentional room for people who care about what’s poured and how, offering a relaxed, refined alternative to busier neighborhood wine houses.
Best For
The Parlour is best for daytime and early-evening visits when its carefully controlled atmosphere comes through most clearly. Its hours — broadly 09:00 to early evening on weekdays and early Saturday closing — make it an appealing stop for quiet catch-ups, thoughtful solo drinks, and intimate date nights before late-night options take over the city. Because the bar emphasises a tight, award-recognised programme, it suits visitors who prefer deliberate, technically minded service over loud, high-volume scenes and who value quality and focus in their drinking experience.
Ordering Tips
Expect a concise, purposeful drinks list and staff who prioritise technical competence. The venue’s profile and award associations suggest that recommendations and served pours will be curated and reference-driven, so asking the bartender for guidance is a sensible approach. Plan visits during daytime or early-evening hours — the Parlour’s schedule is explicitly daytime-focused — and aim for midweek if you prefer the intentionally contained atmosphere described in the profile.
Planning details
Hours
Mo-Th 09:00-18:00; Fr 09:00-19:00; Sa 09:00-14:00
Location
Recognition and awards
Also consider
Where to go if this does not work
For a group that needs a more reliable meal-and-drinks format, choose Keens Steakhouse. For a larger social night where atmosphere matters more than a tightly focused drinks program, choose Refinery Rooftop.
Bar context
How it compares for a drinks-led night
Keens Steakhouse is the safer choice if the group wants a meal to carry the night; The Parlour is the sharper call when drinks are the point and the party is small. For a celebration with 4+ people, Keens has the more practical format, while The Parlour works better for couples or two-person business drinks.
AKB and Daintree are better cross-shops if the priority is a bar-first experience without committing to steakhouse formality. The Parlour has stronger recognition signals, but the booking difficulty makes it less forgiving for last-minute plans. If value for money matters, compare the full evening cost, including whether food is part of the plan.
Refinery Rooftop is the better pick for skyline-driven atmosphere and larger social groups, while Turntable Chicken Jazz is the more casual option when music and food matter as much as drinks. Choose The Parlour for a compact, beverage-led occasion; choose the others when space, setting, or group ease matters more.
Explore New York
Around this place
Discover more on Pearl
Unlock the full The Parlour guide in Pearl, including awards, comparisons, FAQs, planning details, and nearby places.
Compare The Parlour
| Venue | Location | Awards |
|---|---|---|
| The Parlour | Frankfurt on the Main | 2024 James Beard Awards2013 World's 50 Best Bars · #18 |
| Keens Steakhouse | New York City | No published awards |
| AKB | New York City | No published awards |
| Daintree | New York City | No published awards |
| Refinery Rooftop | New York City | No published awards |
| Turntable Chicken Jazz | New York City | No published awards |
How The Parlour compares with similar nearby venues.
FAQ
Frequently Asked Questions
What's the best time to go to The Parlour?
Go earlier in the day if you want the broadest fit with the listed schedule: Mo-Th 09:00-18:00, Fr 09:00-19:00, Sa 09:00-14:00. Friday is the most flexible option if you want the longest confirmed opening window.
Is The Parlour good for a date?
It can work for a polished date, especially because the verified dress code is smart casual and the venue has confirmed bar and beverage recognition. If the goal is conversation, plan around the earlier listed hours rather than assuming late-night service.
What's the crowd like at The Parlour?
The verified facts do not establish a specific crowd profile. The safest expectation is a smart casual venue with notable bar and beverage recognition, rather than a place to judge by unconfirmed assumptions about age, atmosphere, or service style.
Is The Parlour open late?
No. Based on the verified hours, the latest listed close is 19:00 on Friday. The other confirmed closing times are 18:00 Monday through Thursday and 14:00 on Saturday.
